January 28th, 2022
FAMILY FARM MASTERCLASS MAIN EVENT

BUILD YOUR FUTURE LEGACY

DICK WITTMANN: 8:15 AM to 10:30 AM

“Best Management and Financial Practices for Leading Farmers”

This presentation examines key managerial and financial proficiencies that must be implemented to succeed in a family farm business and pass it successfully from generation to generation. It also covers the consequences of failing to adopt these practices in everyday operations. Participants can score themselves on proficiencies in personnel, financial, marketing, and family business governance. This session highlights a learning path for implementing a systems approach and proven strategies for professionally managing a family farm business.

DAMIAN MASON: 10:45 AM to Noon

“THE BUSINESS OF AGRICULTURE”

Damian Mason is an Agriculturist. His presentation is a fast-paced mix of Ag economist, futurist, talk show host, and comedian – all to provide insights and information to help your team successfully navigate tomorrow’s Agriculture.

Damian addresses the “F” words of Agriculture: farming, food, fights, fair trade, foodies, feelings, food police, finance, and the future of our industry. The content is constantly evolving along with the Ag industry and news of today.

JOLENE BROWN: 12:45 PM to 2:45 PM

“THE POSITIVES OF PASSING IT ON”

If you want to honor the family while building and transitioning your business, you have important decisions to make and actions to take….starting today. In this upbeat, interactive workshop we’ll learn lessons from successful leaders and managers of legacy businesses. It becomes clear they do the work necessary to have a right and experienced leader, create and use specific and realistic management tools, and lay a solid foundation including legal and financial documents to assure peace of mind.

During this session you will:

  • learn that if you want to honor the family, you’d better do the business right. If not, at
    the end of the day, you may have neither family nor business.
  • explore 10 specific and tested actions that build a legacy business.
  • realize we are in the people business, not just production. Leaders and managers
    bring good will, good experience, good skills, good advisors, and a commitment to
    do the foundation work. The goal is a professionally run business.
  • receive 8 take home tools for transitioning labor, management, leadership and
    ownership.

DAN MANTERNACH: 3 PM to 3:30 PM

“How do we identify the “wildcards” in Agriculture in 2022?”

Black Swan events like COVID have led to elevated commodity prices in 2021. This presentation will focus on key outliers that could continue to create volatility in the markets as we move ahead into the future. These are the market concepts we should be looking for and how we can better prepare for them.

JASON GARDNER: 3:30 PM to 5 PM

“Combat Leadership: Build High Performance, Winning Teams”

Although combat is different from any other environment in the world, the traits and qualities needed to succeed are exactly the same. The presentation will focus on leading in dynamic situations. Simple and direct, yet simultaneously strategic and diplomatic, these leadership concepts are designed to get your team executing at the highest level possible. Take advantage and implement the lessons learned from the harshest teacher: war.